A Salute to Disney Channel: International: Vive le Mickey

A brand name like Disney carries certain expectations, and when the Disney name is exported around the world, you better be sure that a Disney international channel fulfills those expectations....
April 1, 1998

READ THE FULL STORY

Enjoy your first 14 days FREE with an annual subscription!

SIGN UP NOW

  • Unlock this article, plus our full content archive on kidscreen.com
  • Stay up to date with the latest news in the global kids entertainment industry
  • Business insights and thought leadership delivered to your inbox each weekday

Already a subscriber? Sign in here

About The Author

Search

Menu

Brand Menu