Gaumont gets early jump on brandwagon with Magician licensing

Gaumont Multimedia seems to have been caught under the brand-building spell in developing the licensing program for its latest animated kids property, The Magician....
August 1, 1998

READ THE FULL STORY

Enjoy your first 14 days FREE with an annual subscription!

SIGN UP NOW

  • Unlock this article, plus our full content archive on kidscreen.com
  • Stay up to date with the latest news in the global kids entertainment industry
  • Business insights and thought leadership delivered to your inbox each weekday

Already a subscriber? Sign in here

About The Author

Search

Menu

Brand Menu