63 Licensors’ leading indicators for plotting merchandising strategies
68, 72 From The Spy Who Shagged Me to Tim Burton’s Sleepy Hollow,
a roundup of key properties at Licensing 99
70 Newest Star Wars toy invasion unleashes shopping mania
82 Factors for foreign crossover: The challenge of rolling licensing programs across cultural boundaries
Property profiles: Close-up snapshots of property-launching plans
74 Big Guy and Rusty the Boy Robot
76 Sabrina the Animated Series
78 Rotten Ralph
80 Roswell Conspiracies: Aliens, Myths & Legends
Licensing news elsewhere in this issue:
52 The kid psychology behind licensing successes
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