Ice cream partners offer cool QSR alternatives

In the increasingly crowded summer promo marketplace, it can be a chore to find an available QSR partner to help build some buzz for a launch, particularly since the two chains with the widest North American reaches--McDonald's and Burger King--fill their calendars with three-week kids meal deals many months in advance.
April 1, 2002

READ THE FULL STORY

Create a FREE account to unlock all of our content
and get Kidscreen Daily delivered to your inbox.

GET ACCESS NOW

  • Unlock this article plus our full content archive on kidscreen.com
  • Stay up to date with the latest news in the global kids entertainment industry
  • Business insights and thought leadership delivered to your inbox each weekday

Already have an account? Sign in here

About The Author

Search

Menu

Brand Menu