Toy trade orgs bridge the gap between retail buyers and SARS-stranded Asian toycos

As Severe Acute Respiratory Syndrome (SARS) continues to sweep through China, international toy companies and retailers are finding they are cut off from the heart of the manufacturing sector. In response, the New York-based United League of Toy Representatives Association (ULTRA) and the International Toy Center (ITC) have organized a New York City Spring and Summer Show (at the ITC from June 23 to 27) as an alternative for retail buyers who would normally be making trips to China this time of year. Asian manufacturers can send their U.S. delegates to the fair to showcase product, but the organizers stress that attendees must be able to prove they have been in the U.S. for at least 10 days prior to the show.