Producers get into a new groove with music-based kids shows

The fact that most people can hum the theme songs to Sesame Street and Barney with little difficulty underscores the integral role that music has played in preschool-targeted television. But while producers have historically used music primarily as a branding tool or as a means of advancing or reinforcing an episode's narrative, few have seen music education as worthy of a TV treatment. That's starting to change. With recent research linking the study of music to stronger social and math skills, producers are looking at developing shows that encourage kid interest in music.
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September 1, 2003

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