International Introspective-The wild, wild East: Retail in China

When was the last time you picked up a toy that didn't have 'Made in China' printed on it? China now manufactures an estimated 80% of the world's toys, and it's catching up in other finished consumer goods destined for export (think apparel and footwear). What's interesting is that within China, there's a growing demand for the products its factories are churning out, too. But for Western companies casting sideways glances at the booming retail market, there is a caveat - the retail landscape is huge, diffuse and unorganized, and efficient distribution systems are almost nonexistent.
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May 1, 2004

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