The art of the game – Screen animators tapped to make video games more compelling

With US$10 billion in consumer dollars up for grabs each year, producing video games is a high-stakes business in which studios are under a lot of pressure to push the boundaries of size, scope, graphics, interactivity and narrative each time out. The good news is that cheaper hardware and software means consoles and game engines can handle a lot more high-quality CGI these days. And the even better news is that game developers are looking to partner with animation specialists from the film and TV industry to infuse their titles with top-notch style and stories.
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October 1, 2004

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