Playmates scores bump in a flat market
In a climate in which toy sales are flat at best, Costa Mesa, California's Playmates Toys is having a stellar year. The company's sales shot up 62% in the first half of the year to US$55.9 million (compared to US$33 million for the same period in 2003). And operating profit leapfrogged from US$1.76 million to US$5.8 million - a whopping 900% gain.
November 1, 2004
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