Promo Partner Personals: Planetarium dome shows open up a new universe for kids brands

If your memories of schooltrips to the planetarium involve Laser Floyd and ceiling starscapes, I'm afraid you're a bit behind the times. But more importantly, you may be missing out on a valuable property-building opportunity because today's planentarium theaters are looking to partner with educational kids brands to offer their younger patrons a little more fun.
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October 1, 2005

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