BART brings kids promos onboard

VIZ Media and Bay Area Rapid Transit (BART) rode the rails together with a new promotional program designed to simultaneously promote the San Francisco-based publishing, licensing and animation company and the public transit system to the area's kids.

September 1, 2006

About The Author

Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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BART brings kids promos onboard

VIZ Media and Bay Area Rapid Transit (BART) rode the rails together with a new promotional program designed to simultaneously promote the San Francisco-based publishing, licensing and animation company and the public transit system to the area's kids.

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