Double whammy – precarious fate of CiTV adds to U.K. prodco worries
AS the international market watches the U.K. kids entertainment industry gird itself for Ofcom's fall ruling on junkfood advertising, news that terrestrial broadcaster ITV is set to reduce its kids slate comes as another big blow to prodcos working in the region. The word on the street is children's programming on ITV1 will be slashed from eight hours a week to just two.
September 1, 2006
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