HIT acquires new girls property Rainbow Magic

It's been quiet on the acquisitions front of late, but London, England's HIT Entertainment is getting back into the game with Rainbow Magic. The girls publishing property is joining HIT's stable of preschool brands, and plans are in the works to create TV and consumer products spin-offs in the coming year.
March 8, 2007

READ THE FULL STORY

Create a FREE account to unlock all of our content
and get Kidscreen Daily delivered to your inbox.

GET ACCESS NOW

  • Unlock this article plus our full content archive on kidscreen.com
  • Stay up to date with the latest news in the global kids entertainment industry
  • Business insights and thought leadership delivered to your inbox each weekday

Already have an account? Sign in here

About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

Search

Menu

Brand Menu