The birth of Kewl: DIC and Geffen team up on tween magazine
DIC Entertainment, Geffen Records and new media design company Poets Road are banding together to create a new celebrity music-driven mag for tweens called Kewl.
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com