DIC shuffles up to launch brand management division

With an eye to 360-degree property development, L.A.'s DIC Entertainment has created a global brand management division to further integrate its TV, home entertainment and consumer products branches.

April 12, 2007

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Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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DIC shuffles up to launch brand management division

With an eye to 360-degree property development, L.A.'s DIC Entertainment has created a global brand management division to further integrate its TV, home entertainment and consumer products branches.

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