Nick and NFL go for healthy living touchdown

Nickelodeon and the National Football League have teamed up to promote physical activity to American kids. For its part, the NFL plans to sponsor Nick's Let's Just Play health and wellness initiative, a grassroots co-venture with the Alliance for a Healthier Generation that has been running every year since 2003.
By
April 23, 2007

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About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com
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