KB Toys buys into retail intel program
IN a cut-throat toy market, retailers need to do everything they can to wring out every inefficiency from their operations and plan promos and stunts that are all but guaranteed to increase sales. And one company that's stepping up to help them do this is retail intelligence service QuantiSense. The Washington, DC-based outfit specializes in helping clients including FAO Schwarz and KB Toys devise merchandising plans based on seasonal trends, events and regional customer demand.
May 1, 2007
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