Toyco Corgi International has named Denis Horton as group MD, heading up the company’s European operations. Horton was previously international president of Radica, where he was responsible for the turnaround of its European business prior to that company’s sale to Mattel. He has also previously held MD positions with Tonka, Fisher-Price and Mattel.
Under a new UK operating structure, Corgi Classics will focus on manufacturing collectible die cast vehicles, while Cards Inc. will continue to distribute collector cards, movie prop replicas and high-end collectibles.
The company is also currently developing licensed products for the gift and toy retail channels under the Popco brand name.