Viacom embarks on Indian joint venture

Viacom is taking a major step into the Indian market with a new joint venture in India with TV18 Group. Viacom-18 will include television, film and digital media content from numerous brands, including Nickelodeon, with the aim of building India's leading multi-platform entertainment company. The partnership was announced yesterday in Mumbia by Philippe Dauman, president and CEO of Viacom and Raghav Bahl, MD of the TV18 Group.
By
May 23, 2007

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About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com
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