Chorion lands Fisher-Price for Mr. Men master toy

As Licensing International gets ready to kick off tomorrow in New York, UK-based entertainment company Chorion has announced that Fisher-Price is taking up the role of master toy licensee for upcoming series The Mr. Men Show.
June 18, 2007
About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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