Neopets to open virtual mall

As part of the brand's relaunch plan, Nickelodeon is opening a beta version of the NC Mall for the online world of Neopets on June 28th. While the site remains free-to-play, first-time Neopets members will be able to purchase Neocash to buy premium virtual items for their pets in the online mall.

June 21, 2007

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Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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Neopets to open virtual mall

As part of the brand's relaunch plan, Nickelodeon is opening a beta version of the NC Mall for the online world of Neopets on June 28th. While the site remains free-to-play, first-time Neopets members will be able to purchase Neocash to buy premium virtual items for their pets in the online mall.

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