Parthenon Kids launches TLC distribution biz
ON the surface of things, non-fiction and children's programming don't seem to have that much in common. But from a business point of view, there are a lot of synergies involved in serving these two disparate markets, and Parthenon Entertainment is gearing up to do just that. The five-year-old producer and distributor, best known for its documentary work, is officially launching a new children's division at MIPCOM Jr. on the backs of three proprietary series in various stages of development. But the broader plan is to bolster the Parthenon Kids portfolio by investing in third-party projects in need of a financing top-up.
August 1, 2007
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