Decode’s Franny to fuel up UK licensing scene

Toronto, Canada-based Decode Entertainment has found a snug fit for Franny's Feet, tapping upstart agency Rocket Licensing as the UK rep for the preschool property. And out of the gate, Rocket has signed a deal with Rainbow Productions to manufacturer walk-around costume characters for Europe.

August 14, 2007

Toronto, Canada-based Decode Entertainment has found a snug fit for Franny’s Feet, tapping upstart agency Rocket Licensing as the UK rep for the preschool property. And out of the gate, Rocket has signed a deal with Rainbow Productions to manufacturer walk-around costume characters for Europe.

CGI series Franny’s Feet currently airs on Five’s Milkshake block, and Hasbro division Playskool holds the worldwide master toy and game license. A line of Franny dolls, accessories, role play items and games & puzzles is set to launch in 2008.

To date, Decode has forged 80-plus television broadcast and video agreements for Franny’s in more than 150 countries, including PBS (US), ABC (Australia), France 5, Disney Channel (Germany) and Cartoon Network (Japan, Korea and Taiwan).

About The Author

Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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