To retail: ToyQuest launching kid-centric UGC kit

Endeavoring to answer the question, 'What do you get when you cross Steven Spielberg with YouTube?,' L.A.-based ToyQuest has invented the RipRoar Creation Station, an electronics/toy hybrid that puts movie-making magic into kids' hands.

August 22, 2007

About The Author

Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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To retail: ToyQuest launching kid-centric UGC kit

Endeavoring to answer the question, 'What do you get when you cross Steven Spielberg with YouTube?,' L.A.-based ToyQuest has invented the RipRoar Creation Station, an electronics/toy hybrid that puts movie-making magic into kids' hands.

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