Jakks becomes newest fan of Neopia
Nickelodeon & Viacom Consumer Products has tapped Malibu, California's Jakks Pacific as the master toy licensee for newly relaunched virtual community Neopets. Plush, based on the host of Neopia's inhabitants, will drive the product range, while action figures and accessories, playsets, Plug It In & Play TV games, interactive toys, vehicles, youth electronics, water toys, and craft & activity toys will round out the line.
September 26, 2007
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