Robosapien creator WowWee sold for US$65 million

Montreal, Canada-based Optimal Group has acquired Hong Kong's WowWee, the privately held developer, marketer and supplier of technology-based consumer robotic, toy and electronic products best known for its line of Robo-branded toys, including Robosapien - the mass-market robot that turned the toy biz on its head in 2004.
September 28, 2007

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About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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