Social calling cards making a comeback in web networking age?

It may seem odd to be applying a long-lost snippet of Victorian-era etiquette to the modern age of online social networking, but that's exactly what Cambridge, Massachusetts-based marketing tech firm Get Solo and Lucasfilm have teamed up to do. The companies recently launched a new program that lets Stars Wars fans order licensed calling cards - the drop-in announcement kind, not the long-distance phoning kind - that they can give to new acquaintances made online and offline.
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October 1, 2007

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