HarperCollins and Fisher-Price to publish 50 titles

HarperCollins Children's Books and Fisher-Price have teamed up to publish a new line of books for infants and toddlers in the US. The five-year deal should result in the publication of 50 books based on the toyco's Laugh, Smile & Learn trademark and its Animals of the Rainforest brand.

October 4, 2007

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Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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HarperCollins and Fisher-Price to publish 50 titles

HarperCollins Children's Books and Fisher-Price have teamed up to publish a new line of books for infants and toddlers in the US. The five-year deal should result in the publication of 50 books based on the toyco's Laugh, Smile & Learn trademark and its Animals of the Rainforest brand.

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