Sims-esque web game aims to combat the retail tech lag

Looking to dole out retail management know-how and vid-game fun in equal parts, Canadian software player Retail Hero has launched a new web game that should help turn smaller, specialty retailers on to higher-tech operations. Anthony Ludmilin, president of the Surrey, Canada-based company, says that 40% of retailers in North America still run on very basic tech, particularly mom-and-pop outlets. 'They aren't aware of the benefits it can have on their businesses,' he explains, 'namely that they can increase their bottom line and track inventory more efficiently,
November 1, 2007
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