Nick makes annual upfront pitch

At its upfront presentation, which took place at the Hammerstein Ballroom in New York City this morning, top-rated kids net Nickelodeon assured the crowd of advertisers that multiplatform programming will stay at the forefront of its 2008/09 scheduling strategy.
March 13, 2008

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About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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