BBC Worldwide takes lucrative stroll In The Night Garden

In the Night Garden continues to steamroll its way through the UK licensing scene. According to the latest NPD data four ITNG products from master toy licensee Hasbro are sitting on the UK top-20 bestseller list. So it's not surprising that licensing rep BBC Worldwide has set out to expand the property's product reach with the appointment of new licensees.
April 23, 2008

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About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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