Legoland comes to Dubai

Call it the 'it' destination of the amusement business these days. Lego is joining a host of other property owners, including Marvel and Nickelodeon, in piecing together a Dubai-based theme park. In this case, Dubai Holding has forged a strategic alliance with Merlin Entertainment Group to build Legoland Parks across the Arab world.
May 7, 2008

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About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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