Marathon CP unit takes on outside properties

IN the wake of being acquired by Italy's De Agostini last summer, Marathon Media has been pulling its licensing business back from a network of international licensing agents, setting up an in-house division to handle more of it instead. And with this new infrastructure in place, director of licensing Patricia de Wilde is ready to get into some third-party representation.

By
June 1, 2008

READ THE FULL STORY

Enjoy your first 14 days FREE with an annual subscription!

SIGN UP NOW

  • Unlock this article, plus our full content archive on kidscreen.com
  • Stay up to date with the latest news in the global kids entertainment industry
  • Business insights and thought leadership delivered to your inbox each weekday

Already a subscriber? Sign in here

About The Author

// Author Page
Related Posts

Sorry, there are no related posts.

Search

Menu

Brand Menu