New study shows kids motivated by TV and print ads

It looks like those TV and print ads are having an effect on kids after all. Results from New York-based Mediamark Research's 2008 American Kids Study show that children between six and 11 years old are increasingly using the internet to check out products they see in advertised in other media.
January 5, 2009

READ THE FULL STORY

Enjoy your first 14 days FREE with an annual subscription!

SIGN UP NOW

  • Unlock this article, plus our full content archive on kidscreen.com
  • Stay up to date with the latest news in the global kids entertainment industry
  • Business insights and thought leadership delivered to your inbox each weekday

Already a subscriber? Sign in here

About The Author

Search

Menu

Brand Menu