What not to Wear: Kids and teens talk Fashion & Style

Here at the Brand and Consumer Insights Department at Nickelodeon Kids & Family, we live and breathe kid culture, continually tracking and identifying trends and exploring what it means to be a kid today. This issue of KidScreen marks the debut of our new monthly report Nickelodeon Kaleidoscope, where we'll share findings on emerging trends, provide insight into attitudes and behaviors, and spotlight interesting developments in the kid and family cultural landscape. Utilizing our existing depth of knowledge about this demographic, each report will be supported by qualitative and quantitative research conducted and analyzed by the Nickelodeon Research team.
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January 6, 2009

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