Healthy kids property LazyTown has been making some noise in Central America, where it’s continuing to sign consumer products deals.
The latest partner on-board is Rafkas, which will produce cover bags, backpacks and stationery for the Caribbean and Ecuador. Editorial Norma has also joined the LazyTown licensee ranks as a publishing partner for those same territories in addition to Peru. Also in Peru, Saga Falabella will take on apparel rights.
Over in Mexico, Norma will handle publishing for LazyTown, and a clothing deal with Jaque Matte has been inked for jackets and t-shirts.