Get ready for the 3-D revolution
This past spring, Wall Street analysts predicted 3-D movies, powered by digital cinema and the now iconic polarized blue-and-red lensed glasses, could boost box-office intake by as much as 12% over the next two years. And much like the 3-D movies of the 1950s, which aimed to lure people away from their newly acquired TV sets, a spate of next-gen, immersive 3-D family features are lining up to goose the cinematic bottom line.
July 27, 2009
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