Kidscreened

• Kids' advertising upfront revenue estimated to be down between 10% and 15% (AdAge)
• How Twitter can make or break a movie, Avatar teaser trailer hits the web (Mashable)
• UK retail sales see rise in July (BBC)
• Walmart uses augmented reality tech to push new teen furniture line (Clickz)
• Real world weather can put a damper on your sports games, as EA Sports teams up with The Weather Channel (Reuters)

By Kidscreen Staff

August 21, 2009

• Kids’ advertising upfront revenue estimated to be down between 10% and 15% (AdAge)

• How Twitter can make or break a movie, Avatar teaser trailer hits the web (Mashable)

• UK retail sales see rise in July (BBC)

• Walmart uses augmented reality tech to push new teen furniture line (Clickz)

• Real world weather can put a damper on your sports games, as EA Sports teams up with The Weather Channel (Reuters)

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