SuperWhy! en francais, S.V.P.
At the outset of the 2007 launch of New York-based Out of the Blue Enterprises' preschool reading series SuperWHY!, co-founders Angela Santomero and Samantha Freeman had a plan in place to create an ESL (English as a second language) version of the curriculum-heavy show. Rather than just dubbing the series into various languages, however, Out of the Blue and distribution partner Decode Enterprises were looking to do something more comprehensive. What they've come up with is an inventive French-language pilot that should serve as an ESL format to sell into other non-English territories.
September 4, 2009
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