London’s Alligator Books will be giving its portfolio of IPs a novelty book boost across the UK.
It’s introducing new creative play formats for Peppa Pig (Tell the Time Magnets, My Calendar Magnets, artist pads and activity fun packs), Looney Tunes (mini library books, mini magic color books, bath books, shaped board books and sound books). Scooby Doo (coloring books, magic painting books, sticker books, wipe clean books and copy color books), Ben 10 (travel friendly carry-along coloring sets), Ben 10 Alien Force (jumbo coloring books and coloring books).
Alligator has also renewed its license with Chorion for Enid Blyton and will create story books and board books for another three years.
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