United Media picks up merch rights for Poptropica

United Media will serve as the merchandise licensing agent for Poptropica, the kids virtual world launched in 2007 by Family Education Network, a division of educational publisher Pearson.
February 24, 2010
About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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