Van Nuys, California-based MGA Entertainment has launched a new division dedicated to the specialty toy market.
MGA Entertainment Specialty will focus on producing unique toys and gifts based on its in-house portfolio of brands including Little Tikes, Moxie Girlz, Zapf and Rescue Pets.
The division will be headed by Terri Maccarrone, who’s background includes stints at Small World Toys, Michel & Company and Applause.