Post-recession trendspotting Technology, DIY and escapism to shape kid culture over next year

Keeping track of 'what the kids are up to these days' is part of the job for anyone in this industry, but it's a bit harder to forecast what kids will want six or 12 months from now - that's what market research experts are for. At KidScreen Summit in February, we were lucky enough to get New York-based Zandl Group senior director of research and trends Anna D'Agrosa to get the audience up to speed on what's currently resonating with kids and teens and what's likely to over the next year. Now it's your chance.
April 1, 2010

READ THE FULL STORY

Create a FREE account to unlock all of our content
and get Kidscreen Daily delivered to your inbox.

GET ACCESS NOW

  • Unlock this article, plus our full content archive on kidscreen.com
  • Stay up to date with the latest news in the global kids entertainment industry
  • Business insights and thought leadership delivered to your inbox each weekday

Already have an account? Sign in here

About The Author

Search

Menu

Brand Menu