Family marketing specialists Kids Industries has appointed Gemma Smith to head its digital team, where she will be responsible delivering innovative digital solutions for Kids Industries’ clients, including Aquafresh, Tomy and PepsiCo.
Smith is rejoining Kids Industries from GMTV where she initiated and led its in-house children’s digital division. During this time she was responsible for re-launching the channel’s Toonattik kids site, which runs parallel to the TV show.