Saban to make Power Rangers might once more

The story is well known. In 1993, after numerous rejections, entrepreneur Haim Saban brought his Japanese concept for a kid-targeted action-packed soap opera to then fledgling net Fox Kids. The show, Mighty Morphin Power Rangers, became an instant hit and pop culture phenomenon, and was ultimately sold, along with Fox Family Worldwide, to Disney in 2001. So it seems things have come full circle, as the first property handpicked for representation by new licensing venture Saban Brands is none other than the spandex-sporting superhero series, repurchased from Disney for a reported US$100 million in mid-May.
By
June 8, 2010

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About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com
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