Adhering to the growing trend of mom bloggers, this year’s annual BlogHer convention in New York City, which will host more than 2,000 US women bloggers from August 6 to 7, will be accompanied by the inaugural Dinner’s On Us event, where 100 leading mom bloggers and 10 sponsors can connect and learn about what the other has to offer. Hosted by Child’s Play Communications, the event will also feature the first annual Bloganthropy Awards, designed to recognize bloggers who have used social media to support good causes.
The August 5 event will give multiple sponsors, including Nickelodeon, Hershey’s/Kraft, Giddy Up and K’NEX, an opportunity to exhibit their products for review and create ongoing relationships with female bloggers.