Planeta Junior Italia has signed a licensing agreement with Italian publisher Play Press for the Puppy in my Pocket brand.
The property managed by Planeta Junior is slated to appear on products such as crucigames and magic albums.
Following the brand’s successful toy line – a collaboration between Gruppo Preziosi, Meg Toys and Mondo TV – Puppy in my Pocket is making its way to Italia 1 as a TV series in the fall.
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