Let them eat logos…and kid characters

Imagine the day when you can order SpongeBob SquarePants or the Los Angeles Lakers as a pizza topping. Well, dream no more. Tacoma, Washington-based Lucks Food Decorating Company has spent the last few months quietly amassing a stable of kid entertainment licenses that will soon be making their debuts on piping hot pizza. The 100-year-old company's proprietary technology enables the creation of edible images that can stand up to the heat.
July 23, 2010
About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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