Marvel shakes up TV biz, targets live-action realm

After spending the past few years putting together a strong animation slate, Marvel Entertainment is delving further into the TV market with the creation of Marvel Television. Animation that caters to its core-boys audience will continue as a focus for the new unit, especially with its Disney XD connection, but veteran producer and writer Jeph Loeb has been tapped as EVP to lead the charge.
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July 23, 2010

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