Bristol, UK-based Aardman Rights will be launching its new preschool show Ploo at the upcoming Mip Jr in Cannes, France.
The stop frame, 52 x 10-minute series, based on the Blue Nose Island books by Mick Inkpen, follows Ploo and his friends who live on a cloud island in the sky.
The characters are voiced by children and speak to a demographic of three-to-five-year olds.
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